How to Outshine Your Industry Peers
10 Things That Make Your Business More Valuable Than That of Your Industry Peers The value of your company is partly determined by your industry. However, within an industry there can be major [...]
The Hidden Goal of the Smartest Business Owners
What are your business goals for the year? If you’re like most owners, you have a profit goal you want to hit. You may also have a top line revenue number that’s important to you. While those [...]
Growth vs Value: Not All Revenue is Created Equal
When you look ahead to next year, will your growth come from selling more to your existing customers or finding new customers for your existing products and services? The answer may have a [...]
The Power of Subscriptions for Every Business
Do you have a billion dollar business hiding inside your company? Asking customers to pay to join a special group of your best patrons can increase your revenue, encourage customers to buy new [...]
Market Share vs Addressable Market
This article highlights a unique way to view your potential customer base. Addressable Market Basic business sense tells us we should strive for market share so we can control pricing. Market [...]
Strategy…Do You Really Need One?
Mid-market companies can be very well served if they have a clearly defined business strategy. Whether your company is 50 years-old or you just started it, you are in a basic industry or a more [...]
